Elon Musk offers Twitter content providers more ways to monetize their work

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By Degen Lipsa

The most recent user-centered redesign aims to increase follower engagement and develop new social media revenue streams.

Tesla CEO Elon Musk revealed that content creators on the social media network can now earn money from their work, adding to the increasing list of innovative initiatives to boost Twitter’s revenue and advance citizen journalism.

Mass layoffs and the introduction of Twitter Blue subscriptions are just two of the extreme steps that Twitter has taken since Musk took control of the company. While many people who had already been verified objected to the request for a monthly fee to obtain a “Blue checkmark” on Twitter, Musk saw it as a vital source of income for the organisation.

The most recent user-centric redesign, which enables users to monetise all types of postings on Twitter globally, aims to increase follower engagement and develop new sources of income for the social media site.

The ‘Subscriptions’ function on Twitter enables users to charge their followers a monthly fee “from one of the price points made available by Twitter.” Subscribers who have paid have access to the creator’s private content, which is not available to the general public.

Up until $50,000 in lifetime profits, Twitter will let creators keep up to 97% of the money; after that, the percentage will drop to 80%. To pay the producers on Twitter, The Social Media has teamed up with payment processor Stripe.

However, the revenue share won’t start until users reach the $50 minimum earning threshold. Even if a creator’s Twitter account is suspended for whatever reason, the subscription services are not refundable. Users must manually cancel their subscriptions in these situations in order to stop automatic monthly payments to inactive Twitter accounts.

Due to their years of consistent posting, members of Crypto Twitter welcome the introduction of content creator subscriptions with open arms and a sizable following.

Artificial intelligence (AI) will be used in Musk’s continuing efforts to revamp Twitter to find and prevent false information on the social media network.

Musk reportedly spent close to $10 million on graphics processing units (GPUs) to create the next AI tools, despite cautioning against the development of AI owing to ethical and societal issues.

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